Topaz Torres · marketing and design

i grow search and AI visibility, and design the pages that convert it

Full-stack marketer with a design degree. I own strategy and execution: SEO and AEO, web, brand, campaigns and the creative behind them.

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Resume

Topaz Torres

Now
Digital Marketing Manager, Spok

Based
Minneapolis

Strengths
SEO and AEO, web design, branding, HubSpot, content

Education
BFA in Art, multimedia and digital design

LinkedIn · Behance · GitHub

2.4x

form conversion rate (2.8% → 6.6%)

2.8x

AI citations in 2026 (141 → 390; pages cited 44 → 84)

8

keywords ranked in the top 3 (2025)

+24%

contacts from organic search, year over year

my work

seo · aeo · cro

getting found in the AI era

2.8x AI citations · 2.4x form conversion · 8 top-3 rankings.

web design · seo

solution page design and strategy

One of the most-viewed pages on the site every year since 2023.

event branding

connect 21 conference

~265 attendees, matching the previous in-person event.

branding

twin cities brew crew

Community brand that grew to 500+ monthly attendees.

paid advertising

branded paid advertising

Display ads that put the product in the clinical setting.

brand identity

nails for breakfast

Hand-drawn identity for a cosmetologist: scissors, polish and leaves.

See all projects →

my toolkit

SEO

AEO / GEO

Content strategy

Brand identity

Web and landing pages

Print and event design

HubSpot

WordPress

Ahrefs

GA4

Google Search Console

Adobe Creative Cloud

work with me

SEO and AEO, web and landing pages, brand identities and campaigns. Tell me what you’re working on and I’ll reply within 24 hours.

Contact me